Skip to main content

What Is Internet Marketing?


Internet marketing is the promotion and advertising of goods and services over the Internet. There are millions and millions of people on the Internet all of the time and many of them are looking for various products and services online. One reason is that the internet provides an easier way to shop, than getting dressed, driving to the shopping center and looking for products that way.


The Internet allows the consumer the opportunity to shop for specific items and find them in a hurry. Then price comparisons and sources are easy to set up. The whole process is quicker and more convenient for the consumer.


Internet marketing is accomplished by the seller finding out who the buyers are, where they live, what they are looking for and then connecting with them to offer them what it is that they want. This is not quite as easy as it sounds, but that is the ideal marketing process that is perpetrated on the web.


If I am selling men’s slacks, I will want to target the potential buyers of men’s slacks. I would want to know the demographics of what age group, married or single, educational status, and all of that, and then place ads and target that group of individuals.


Ads can be placed with Google adwords, and short classified ads will appear on the sidebar of pages that people of that demographic are likely to be looking at. Google will charge the advertiser so much per click or so much per impression.


With the advent of social media like Facebook and Twitter, there is an entirely new market opening up where there is a chance of an idea or a product going viral, where friends share with other friends a new product or idea.



The sophistication of marketing in these ways is still in its infancy and will mature into more finely tuned campaigns as the websites become more highly integrated with each other and the knowledge of sellers in these areas increase.


Some wonder if print advertising will go by the wayside, but at this point it is still very strong. As long as people read magazines, the print media will flourish. Television advertising is still a strong venue as well, particularly in the local areas. However, Internet advertising and marketing is catching up quickly.


Mobile Internet marketing is becoming a fast growing industry as many people carry their mobile devices with them wherever they go. That is probably the only place any ads with reach those people, because nearly 100% of any advertising will come to them over their phone.


There is no doubt that more and more people are turning to online marketing as their source of looking for merchandise. It is much easier and focused for someone to do their shopping that way. If someone is driving around near lunchtime and they are looking for a Pizza Hut restaurant, all they have to do is pull out their smart phone and it will quickly tell them where the nearest restaurant is located, with a map.


So, hang on to your hat, the best is yet to come in the realm of Internet marketing.

Comments

Popular posts from this blog

The Most Effective Weight Loss Program Involves Better Habits

The Most Effective Weight Loss Program Involves Better Habits

Every member of the family probably recognizes the best way they can stay fit and remain slender, even if they require significant amount of weight loss. Typically, fit families are those that have established habits based on a healthy lifestyle. This is often challenging within a busy home, where both parents are off working throughout the day.


Managing a weight loss system in an active family requires dedication of consuming a balanced diet, and performing regular exercise. While it might appear to be much more convenient to simply stop by the fast food joint for dinner, than to prepare a healthy meal, in the long run it can cause significant issues and diminish the health of the family.


An effective weight loss program to keep the family fit and slender requires basic steps. These include:


Do Not Forget Breakfast – Yes it is true that the most essential meal of the day is breakfast. Without it, the body’s metabolism will…

Hair Loss In Women

Hair Loss In Women



Every one of us loses hair every day.   We lose it during our shower, we lose it while we blow dry our hair or when we brush our hair and this loss is all normal.  Typically we lose an average of 50 to 100 hundred hairs per day and normally for each hair we lose, we grow a new one to replace it.  However, at times hair loss may be a sign of a more serious medical condition that needs to be evaluated by a dermatologist for possible treatment.  Here are some possible causes of hair loss in women and how to deal with them.

Alopecia

This is an autoimmune disorder where the immune system attacks the hair follicles.  This disease affects 4.7 million people in the U.S. and occurs equally between women and men.  The cause is not known for sure, but may be triggered by illness or stress.  The condition can occur in three in three different forms including alopecia areata, alopecia universalis and alopecia totalis.

Skin Conditions of the Scalp

Unhealthy scalp conditions that…

5 Easy Ways To Download YouTube Videos In Ubuntu

Be it Ubuntu or any other platform, one thing I learned over the years is the fact that people like to download their favorite YouTube videos and would want to keep a local copy of it no matter how hard it is. Luckily, there are plenty of tools to do this in Ubuntu without any hassles. Here, we'll explore 5 of the most capable YouTube video downloading tools for Ubuntu.



Minitube: When it comes to "conventional" YouTube video streaming and downloading in Ubuntu, nothing beats Minitube. You can type any keyword, and Minitube will give you an endless stream of videos to watch, as simple as that. Minitube does not use the Flash Player either, which means lesser CPU consumption. And of course you can download videos in the quality you choose with the click of a button. What more, Minitube is available for download in default Ubuntu repositories (Edit: Ubuntu 16.04 LTS supported). Click the link above.

Youtube-dl: Command line tools are a big no-no to many. But I would argue oth…